Role Purpose:
Support and execute all media disciplines within Vodafone, with higher emphasis on performance marketing
Job Responsibilities:
• Formulation & optimization of all media campaigns to ensure both the effectiveness of the campaigns as well as the efficiency of budget usage.
• Budget tracking
• Manage and develop in-house media reporting capabilities (investment, campaign performance, effectiveness),
• Develop smart and actionable insights for the on-going campaigns as well as supporting the other functions in the ticket-based campaigns
Skills Required :
Core competencies, knowledge and experience:
• Ability to maintain focus and supporting the other team members.
• Putting Customer First / Performing Through our people /Delivering Results Managing a changing environment Making a personal Difference Communication for impact
• Full Awareness of the Mother Brand picture combined with attention to detail.
• Ability to prioritize, analytical thinker with results focus – able to get things off the ground
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Must have technical / professional qualifications:
• 2-3 years of experience in client management, media agency, and performance marketing
• strong statistical & analysis skills.
• Structured approach to gathering and representing data
• Hands-on and operational experience of search & Social technology platforms, i.e. Google Ads, Bing, Facebook Business Manager, Twitter, LinkedIn,
• Search PPC knowledge including account and keyword strategies, RSLA, KPIs and targets, script development / account automation tools, and related products, e.g. Shopping ads
• Strong communication and presentation skills.